Building the bridge ZheGang communication integration with culture

摘要

in recent years，ZheGang cultural exchange mainly presents the wide coverage of cultural exchange，cultural brand project communication and the object is given priority to with the youth，rooted at the grass-roots level these three characteristics. Zhejiang culture resources are very abundant，especially poetry culture，religious culture resources，the grand canal and the site of liangzhu culture influence was profound. We should make good use of the cultural resources of zhejiang province，to do a good job of ZheGang cultural exchange.