Exploration on the transformation strategy of college students' ideological and political education in the era of Big data

摘要

In the new era，the continuous progress of science and technology and the arrival of the era of big data provide more platforms and means for education and teaching，but also put forward higher requirements for college educators to carry out the ideological and political work of college students and implement the fundamental task of cultivating morality and cultivating people. In the era of big data，college students can be actively or passively exposed to massive information through multiple channels. The information has complex components and uneven content quality. If the ideological and political education of college students is not paid attention to，it may lead to tragic consequences. University is a crucial period for the formation of moral quality and values. In order to enable college students to have a better mental outlook to study and life，ideological and political education is bound to be done well.